One IT Support

A complete brand transformation built for growth, elevating their expertise in a competitive market

The
 Challenge

Having worked with One IT for many years, we were delighted to be appointed to develop and deliver a comprehensive marketing strategy for the business. The project included a full rebrand, new website, and a range of supporting marketing activities designed to strengthen the company’s market position.

Since its inception almost 20 years ago, One IT has enjoyed significant growth and success. However, its branding had not evolved alongside the business and no longer reflected the quality of its services, expertise, or market position. In an increasingly competitive Managed Service Provider (MSP) sector, competitors were presenting themselves with strong, modern brands, making it essential for One IT to stand out.

Our
 Approach

Having worked with One IT for many years, we were delighted to be appointed to develop and deliver a comprehensive marketing strategy for the business. The project included a full rebrand, new website, and a range of supporting marketing activities designed to strengthen the company’s market position.

Since its inception almost 20 years ago, One IT has enjoyed significant growth and success. However, its branding had not evolved alongside the business and no longer reflected the quality of its services, expertise, or market position. In an increasingly competitive Managed Service Provider (MSP) sector, competitors were presenting themselves with strong, modern brands, making it essential for One IT to stand out.

Services delivered

  • Marketing Strategy
  • Logo Design
  • Brand Development
  • Website Design
  • Video Production & 3D
  • Animation
  • Search Engine Optimisation (SEO)
  • AI Visibility
  • Exhibition Support
  • Email Marketing
  • Social Media Management
  • Google Ads

Impact

Following the rebrand and implementation of the wider marketing strategy, website enquiries increased significantly. Existing clients also became more aware of the full range of services offered by One IT, leading to additional opportunities and continued business growth. The new brand now accurately reflects One IT’s values, expertise, and service offering, positioning the company to attract the right clients while strengthening its reputation within the MSP sector.
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Call 0191 259 1234

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Andrew Fenwick, Head of Web and Digital at One Design Group

About the author

Andrew Fenwick

Head of Web and Digital, One Design Group

Oxford AI, Saïd Business School Web design and UX SEO AI search visibility

Andrew leads web, SEO and AI search visibility at One Design Group. He built a web design agency from scratch and sold it, and has been making WordPress sites and running search campaigns ever since. He came to it the long way round, through staff-writer years at Metro and the Guardian before retraining in artificial intelligence at Saïd Business School, University of Oxford. In short, he builds sites that work then makes sure people find them.

Email Andrew Call 0191 259 1234

One Design Group

We are a North East brand and digital growth specialist helping businesses maximise opportunities through the perfect blend of web, design and AI driven marketing.

Brand, Web, Creative, Growth Marketing, AI & Automation, IT Support

Our Services

From brand identity to full digital platforms, we offer a complete suite of creative and digital services designed to help North East businesses grow.

Brand Strategy, Websites, Growth Marketing, AI, Creative Design, IT Support

Brand Strategy & Identity

Is your brand clear enough to be chosen? We create identities, messaging and brand systems that build recognition, trust and consistency across every touchpoint.

Logo & Visual Identity, Brand & Rebranding, Brand Guidelines, Social Media Branding, Trademark Registration

Websites & Digital Platforms

We build websites that work as hard as you do. From brochure sites to full ecommerce platforms, every site we deliver is fast, optimised and built to convert.

Brochure Websites, Ecommerce, Mobile Apps, Bespoke Development, AI Chat Bots

Growth Marketing Campaigns

We plan and run campaigns that generate real leads and measurable return. Paid, organic or both — we align every channel to your growth goals.

Google Ads, Meta Ads, SEO, Email Marketing, Social Media Management

AI, Automation & Insight

We help businesses use AI and automation to work smarter, move faster and make better decisions. From opportunity reviews to full implementation, we make it practical.

AI Marketing, AI Opportunity Reviews, Marketing Automation, Reporting & Analytics

Creative, Graphic & Print Design

Design that communicates clearly and looks the part. We produce creative work across digital and print that reflects your brand and gets your message across.

Graphic Design, Brochures, Marketing Collateral, Advertising, Packaging

Digital Support, IT & Optimisation

Ongoing support that keeps your digital presence running smoothly. From site recovery to managed IT, we handle the technical side so you can focus on the work.

Website Recovery, UX & Conversion, Managed IT Support via One IT

About One Design Group

Formed from the merger of Halogen Creative and One IT Support, we bring together creative, digital and technology expertise under one roof in North Shields.

Our Story, Values, North East Agency

Leadership Team

Meet the people behind ODG — a team of strategists, creatives and digital specialists with decades of combined experience helping North East businesses grow.

Strategy, Creative, Digital, Technology, Marketing

Our Work

From brand identity to full digital platforms, explore how we have helped businesses across the North East stand out, get found and grow.

Brand, Web, Creative, Campaigns, AI

Gallery

A showcase of our creative output across brand, web, print and digital — work that we are proud of and clients that we are proud to work with.

Brand Identity, Web Design, Print, Digital, Photography

Sectors We Work In

We work with businesses across a wide range of sectors including construction, professional services, hospitality, retail, renewables and more.

Construction, Professional Services, Hospitality, Retail, Renewables, Healthcare

News & Insight

The latest thinking from the ODG team on brand, web, digital marketing and AI — practical insight you can actually use in your business.

Brand, Web, SEO, AI, Marketing Strategy, Industry News

Funding Support

There may be funding available to support your next web, design or marketing project. Find out what is available and how ODG can help you access it.

Growth Funding, Digital Grants, North East Business Support

Frequently Asked Questions

Everything you need to know about working with ODG — from process and timelines to costs and ongoing support.

Process, Timelines, Costs, Support, Getting Started

Get in Touch

Ready to start a conversation? Reach us by phone, email or fill in the contact form and we will get back to you as quickly as we can.

hello@onedesigngroup.co.uk, 0191 259 1234, 17 Northumberland Square, North Shields